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Of course other nations have their own traditional war dances however, with respect, the Māori haka performed by the All Blacks is the most iconic and recognised by fans and players alike. This is why their partner AIG have chosen to develop a way to bring individuals, like you and I, as close to the haka as possible with their 360 haka Experience. Now, normally I shy away from 3d programmes and virtual reality after a very bad experience when I was a child on Honey I Shrunk The Kids at Disney, it haunts me to this day (!) however the haka is more my scene and I was intrigued to see just how good this could be.
On launching ‘haka 360’ Sean Fitzpatrick shared a few of his experiences and something I didn’t know was that prior to the 1987 Rugby World Cup the haka hadn’t been performed on New Zealand soil before, it was only used when the team toured. He openly admitted that performing the haka was the most intimidating thing about his first cap and amusingly in 1995 he found his former team mate, Andrew Mertens, practising the haka in the showers two minutes before they were due to run out!
A man that will be experiencing his first Rugby World Cup is Sam Cane and as we sat down in the corner of AIG’s Touchline his enthusiasm and happiness at being part to this tournament came across in spades. Sam’s previous Rugby World Cup experience, back in 2011, was a little different to the one that now lies ahead of him;
“It is sinking in for sure, for the last couple of years the talk about the tournament and the hype has started to increase. But as a player you don’t even allow yourself to think about it and get too excited because so much can happen, injuries, selection, form all sorts of things so it is not until you get handed your ticket that you think wow we are actually going!”
Sam’s words ‘we’d be silly to come all this way and not enjoy it' are encouraging to hear. Of course the pressure on every team is great, especially on the World leaders, however a Rugby World Cup should be a special experience and one that is fully absorbed by those performing.
Sean Fitzpatrick and Sam Cane were speaking on behalf of AIG, the Official Insurance Partner of New Zealand Rugby. AIG is bring fans closer to the All Blacks’ haka than ever before. Take the challenge at AIG.com/Haka360